Speaking at SES San Francisco 2013

posted July 31st, 2013

Thrilled to announce that I will be speaking at SES San Francisco this September! If you’re at the show, be sure to catch the Next Generation Site Architecture: Maximizing Usability and Findability session, where I’ll be discussing different ways to make your content accessible and relevant to mobile users. More information on SES San Francisco [...]

Included in New eMarketer State of Mobile Search 2013 Report

posted April 11th, 2013

If you’re an eMarketer client like us and you haven’t yet read the new report on Mobile SEO and SEM, it’s definitely worth a read. A lot of smart people are quoted in it, and I’m lucky to have been one of them. It’s a lot of great information about where mobile search is this [...]

Content Isn’t Always King: The Invisible Webby Awards

posted February 28th, 2013

This article, called “The (invisible) Webby Awards” appeared originally in .Net magazine, issue 0239. I write the monthly SEO column for .Net, and while I don’t typically blog the columns, I thought it was important to share this one because of the tired adage “Content is King” when it comes to SEO. No doubt content [...]

Update to Mobile Content and SEO Correlation Study for 2013

posted January 4th, 2013

As I’ve resolved in my new Search Engine Land column, I won’t be comparing the benefits and drawbacks of responsive design versus dynamic serving versus mobile URLs in 2013. More than half of my published articles in 2012 were about this topic, so I think I’ve written enough. The fact is, any of these mobile configurations [...]

Mobile SEO is Not a Myth, Will be a Pleonasm

posted December 14th, 2012

If you haven’t seen it yet, I refuted 8 popular claims as to why mobile SEO is not worth talking about on Search Engine Land this week. It now has more social engagement than any post I’ve done, on Search Engine Land or elsewhere. Honestly with the way mobile search is growing, it’s been predicted [...]

MarketingProfs University Promo Code for Mobile Content Marketing Course

posted November 30th, 2012

I’m thrilled to be presenting again as part of MarketingProfs University. I’ll be teaching the Mobile Content course as part of their Content Marketing Crash Course. I know that all some people know of Mobile Content Strategy they learned from reading Karen McGrane’s book with a similar title. Though I haven’t yet read the book, [...]

Mobile SEO Infographic

posted October 30th, 2012

I haven’t used the blog for this historically, but I’m going to start using it to promote mobile SEO by linking out to content I find valuable. Today I’d like to point out an infographic you may have missed on the practice of mobile search optimization. I saw it on the Yahoo! Advertising blog, but [...]

Continue Reading Mobile SEO Infographic...

SEO Mentioned Again on The Good Wife

posted October 15th, 2012

Last year a search engine optimizer appeared as a witness on The Good Wife, as Search Engine Land reported. History has repeated itself, as an SEO appeared again on The Good Wife last night, in an episode called “Two Girls, One Code”. It was portrayed by an actor named Harry Smith in what is apparently [...]

Knowledge Graph Presentation from SMX East

posted October 5th, 2012

Had a great time on day 2 of SMX East as well. Presented with Andy Atkins Kruger and Matthew Brown on the implications of the Knowledge Graph for marketers. Some audience members saw it as a threat, but most of them agreed ultimately with the three panelists that it will be good for marketers. What [...]

Siri, Brain Implants and Google Killers from SMX East 2012

posted October 3rd, 2012

Many thanks to those of you who made it out for the Meet Siri panel at SMX East yesterday morning, and especially to Third Door Media for inviting me to speak. The discussion of Google’s designs on one’s brain brought about by Bill Slawski’s excellent presentation reminded me of a quote from Sergey a few [...]

Poll: Do you see mobile icons in Google smartphone search results?

posted September 4th, 2012

I mentioned at the beginning of August that Google was testing mobile icons in smartphone search results. It appears now as though the test was successful and they’ve rolled it out to more users, as I’m now seeing smartphone icons plus the word “Mobile” next to the display URL in every search I do on [...]

What’s the Difference Between Google Desktop and Mobile Search in 2012?

posted August 27th, 2012

Not just one difference… 16 of them. That’s how many I counted this year in my latest Search Engine Land column, 16 Differences Between Google Mobile and Desktop Search Results in 2012. A number of the differences from last year’s similar column are no more, but others have emerged in their place, and in total [...]

70% of Matt Cutts’s Twitter Followers are Fake

posted August 27th, 2012

Read this NY Times article about buying fake Twitter followers last week and wondered whether any influential SEOs bought Twitter followers. So I ran the top ten most influential SEOs on Twitter according to wefollow in the Status People Fake Follower Check , and was surprised at the results. It appears as though someone’s playing [...]

Video Interview on Why Local Businesses Need Dedicated Mobile Sites at MobileMixed

posted August 14th, 2012

Thanks to Greg Hickman of MobileMixed for having me on his Mobile Marketing talk show. Had a great time talking about mobile SEO topics that are near and dear. We talked about a number of things, including doing a deep dive on the Search Engine Land article I wrote about why local businesses need dedicated [...]

Mobile Search Ranking Factors Webinar Tomorrow

posted August 14th, 2012

Tomorrow afternoon I’ll be presenting the same talk I did at Local University Advanced in Seattle this past June. If you want to know more about mobile search ranking factors, including which ones to pay attention to, which ones to ignore, and which ones to put on the back burner until mobile search has matured, [...]