If you haven’t seen it yet, I refuted 8 popular claims as to why mobile SEO is not worth talking about on Search Engine Land this week. It now has more social engagement than any post I’ve done, on Search Engine Land or elsewhere.
Honestly with the way mobile search is growing, it’s been predicted to eclipse desktop search by 2015. At some point mobile SEO will be a pleonasm (like “wet water” or “black darkness”), and the sooner people realize that the better prepared they’ll be.
Much of it will be review for people who read me regularly, but if you are still convinced that mobile SEO is more hype than substance, please don’t hesitate to read my rebuttal.
Thanks, as always, for reading!